Omnisend Pricing 2026: Complete Breakdown & Is It Worth It?
Meta Title: Omnisend Pricing 2026: Complete Breakdown & Is It Worth It? Meta Description: Detailed Omnisend pricing 2026 breakdown: all plans, scenarios, ROI calculator & Klaviyo comparison. See if this $16/mo Shopify tool is worth it. → Start free trial Disclosure: We may earn a commission when you click links on this site and make a purchase at no extra cost to you. We only recommend tools and platforms we genuinely believe in. This pricing breakdown is unbiased and based on our analysis of features, ROI, and value for Shopify store owners and affiliate marketers.Omnisend Pricing Plans 2026
Omnisend has 4 pricing tiers that scale with your contact count. Here’s the complete breakdown:| Plan | Monthly Price | Contacts | Email Sends | SMS | Best For |
|---|---|---|---|---|---|
| Free | $0 | 250 | 500/mo | 60 | Testing, tiny lists |
| Standard | $16-282/mo | 500-25K | 12× contacts | Add-on ($0.007/SMS) | Most Shopify stores |
| Pro | $59-400/mo | 500-25K | Unlimited | Includes credits (legacy) | High-volume senders |
| Enterprise | Custom | 100K+ | Unlimited | Custom | Large businesses |
ROI: Is Omnisend Worth It?
Real-world ROI examples:Scenario 1: 5,000 contacts, $1,000/month email revenue
Omnisend Standard: $81/mo
ROI: ($1,000 / $81) × 100 = 1,134%
Scenario 2: 10,000 contacts, $3,000/month email revenue
Omnisend Pro: $150/mo
ROI: ($3,000 / $150) × 100 = 1,900%
Scenario 3: Abandoned cart recovery
10,000 contacts, 10% abandon = 1,000 abandoned carts/month
AOV: $75, Recovery rate: 20%
Recovered: 1,000 × 20% × $75 = $15,000/mo
Cost: $132/mo (Standard 10K contacts)
ROI: ($15,000 / $132) × 100 = 11,363%
The break-even point: Omnisend pays for itself with just 1 recovered cart every 2 weeks (at $75 AOV, 20% recovery).
Omnisend pays for itself in abandoned cart recovery alone → Start free trial
Omnisend vs Klaviyo: Pricing Comparison
| Contact Count | Omnisend Standard | Klaviyo Basic | Savings with Omnisend |
|---|---|---|---|
| 500 | $16/mo | $20/mo | 20% cheaper |
| 2,500 | $44/mo | $95/mo | 54% cheaper |
| 5,000 | $81/mo | $140/mo | 42% cheaper |
| 10,000 | $132/mo | $230/mo | 43% cheaper |
| 25,000 | $282/mo | $490/mo | 42% cheaper |
Omnisend vs Systeme.io Pricing
These platforms target different use cases:- Omnisend: Physical products + Shopify stores (native abandoned cart)
- Systeme.io: Digital products + courses + all-in-one marketing (webinars, funnels, 60% LIFETIME affiliate commission)
Pros & Cons of Omnisend Pricing
Pros:- Best value for Shopify stores: 42-54% cheaper than Klaviyo
- 30% affiliate commission: Refer Shopify stores and earn recurring revenue (12 months)
- All-in-one pricing: No add-ons (abandoned cart, popups, push included)
- Generous free tier: 250 contacts, 500 emails/mo, all features unlocked
- Transparent pricing: Clear per-contact pricing, no hidden fees
- SMS costs extra for new customers: Post-May 2026 pricing (but ROI still 1,134%+)
- Contact-based pricing scales quickly: 25K contacts = $282-400/mo
FAQ: Omnisend Pricing 2026
Is Omnisend worth it for small Shopify stores?Yes — The Free Plan (250 contacts, 500 emails) lets you test risk-free. Upgrade when ready. At 1K-5K contacts, abandoned cart recovery recovers 15-25% of carts with 1,134%-1,900% ROI. How much does Omnisend cost for 5000 contacts?
$81/mo (Standard Plan, billed monthly) or $64.80/mo (annual billing = 30% savings). Includes 60K email sends/mo, abandoned cart, popups, push, 50+ automations. Does Omnisend have a free plan?
Yes — forever free: 250 contacts, 500 emails/mo, 60 SMS messages, 500 push notifications, all features unlocked (including abandoned cart). Omnisend branding present. Is Omnisend cheaper than Klaviyo?
Yes — 42-54% cheaper at every tier. Plus SMS is 2.8x cheaper and all features included. Start your Omnisend free trial → No credit card, upgrade anytime